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How to negotiate with anyone (even if they're holding a gun)
Five unexpected lessons from spending a week with the world's most successful (and still active) hostage negotiator.
Oct 23, 2024
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Charles Burdett
8
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How to negotiate with anyone (even if they're holding a gun)
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September 2024
No pain really is no gain.
And why even self-inflicted pain might be necessary for business survival.
Sep 21, 2024
•
Charles Burdett
3
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No pain really is no gain.
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July 2024
This is the silent business killer
It's not what you think. And that’s exactly the problem.
Jul 2, 2024
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Charles Burdett
4
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This is the silent business killer
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May 2024
The permanence of fatal mistakes
Rabbits are fragile. Businesses don’t have to be.
May 24, 2024
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Charles Burdett
5
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The permanence of fatal mistakes
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March 2024
How being lazy and passive will keep your business alive.
The Gentle Art of Giving a Fuck at the Right Time
Mar 17, 2024
•
Charles Burdett
6
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How being lazy and passive will keep your business alive.
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How to discover your true brand strategy (not the forcibly thought up one)
Here’s a little secret: it’s hidden in clues you left yourself right from the start.
Mar 10, 2024
•
Charles Burdett
4
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How to discover your true brand strategy (not the forcibly thought up one)
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February 2024
“I want to start a business but I don’t know what to build”
The exact steps I took to figure out what my legacy defining business would be.
Feb 15, 2024
•
Charles Burdett
4
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“I want to start a business but I don’t know what to build”
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January 2024
Everything I Know about Copywriting - Part II
The last tip in this post will blow you away if you’ve been struggling to write copy that sells.
Jan 28, 2024
•
Charles Burdett
5
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Everything I Know about Copywriting - Part II
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Why Your Ads Suck: The Anatomy of a Hook
I know why your ads aren’t performing. Most marketers don’t know the anatomy of a hook. Let me show you.
Jan 17, 2024
•
Charles Burdett
2
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Why Your Ads Suck: The Anatomy of a Hook
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Trust your gut, then verify
The risk-reduced way to start a business
Jan 11, 2024
•
Charles Burdett
7
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Trust your gut, then verify
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October 2023
10 iron-clad laws that helped me build a one-of-a-kind brand.
The last one might surprise you!
Oct 28, 2023
•
Charles Burdett
3
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10 iron-clad laws that helped me build a one-of-a-kind brand.
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September 2023
How to work like a lion
This simple productivity hack will yeet your sense of guilt into the Sun.
Sep 20, 2023
•
Charles Burdett
4
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How to work like a lion
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